Privacy Policy

This Privacy Policy (the “Policy”) describes how CALD’D EXPRESSIONS collects, uses and shares information when you visit our website at https://www.calddexpressions.com or any other website to which we post this privacy policy (the “Site”); use the services through an account; or receive our marketing communications. For convenience, we refer to the Sites and our services collectively as the “Services”.

We will only process your personal information in accordance with applicable data protection and privacy laws.

Our Services are designed for businesses and are not intended for personal or household use. Accordingly, we treat all personal information covered by this Privacy Policy, including information about any visitors to our website, as pertaining to individuals acting as business representatives, rather than in their personal capacity.

Contact Information

If you have any questions, comments or concerns regarding our Policy and/or practices, please send an e-mail to [email protected].

Changes to this Policy

We will post any modifications or changes to the Policy on this page. If we make any material change(s) to the Policy, we will notify you via email and / or post a notice on the Services prior to such changes(s) taking effect.

Information We Collect

We collect information about you in the following ways:

Information You Give Us

Personal information you may provide through the Services or otherwise communicate to us includes:

  • the personal information you provide when you register to use the Services, including your‎ name, email address, telephone number, username, password, professional title and company name;
  • the personal information you choose to provide when you create a profile on the Services, which may include (at your option): a profile photo; your gender; biographic details that you provide; links to your profiles on various third party sites, including social networking sites such as LinkedIn (each, an “SNS”);
  • the personal information that may be contained in any comment, message or other submission or communication you upload, post to or send through the Services; the personal information you provide when you report a problem with the Services or when we provide you with customer support;
  • the personal information you provide to advertise your consulting services, including areas of expertise and your consulting rate;
  • the personal information included in any order for, or return of, any items purchased via the Services;
  • the personal information that may be contained in your checking account information or inventory information, if you choose to make that available to us;
  • the personal information you provide when you correspond with us by phone, email or otherwise; and
  • the personal information you provide us in connection with other areas of the Service that note that personal information is being collected.

Information We Get from Others

We may also get information about you from other sources, for example, if you have agreed to share information with one of our partners.

Information Automatically Collected

We, our service providers, and our business partners may automatically log information about you, your device, and activity occurring on or through the Services. The information that may be collected automatically includes your computer or mobile device operating system name and version, device ID (such as the Google Advertising ID for Advertising), manufacturer and model, browser type, browser language, screen resolution, the website you visited before browsing to the Site or Services, pages you viewed, approximate geographic location, precise geographic location (if you give us permission through your device settings), how long you spent on a page, access times, your IP address, and information about your use of and actions on the Services. Our service providers and business partners may collect this type of information over time and across third-party websites and mobile applications.

On our webpages, this information is collected using cookies, browser web storage (also known as locally stored objects, or “LSOs”), Flash-based LSOs (also known as “Flash cookies”), web beacons, and similar technologies, and our emails may also contain web beacons. Additionally, emails from us may include a pixel or other tracking technology that enables us to collect certain information about interactions with our emails, including whether the emails are opened.

Using Your Personal Information

We may use your personal information as follows or as otherwise described to you in this Policy or at the time of collection:

To operate the Service

We use your personal information:

  • to operate, maintain, and improve the Services;
  • to manage your account, including to communicate with you regarding your account, if you have an CALD’D EXPRESSIONS account;
  • to respond to your comments and questions and to provide customer service; and
  • to send information including technical notices, updates, security alerts, and support and administrative messages.

For research and development

We analyze use of the Services to analyze and improve the Services and to develop new products and services, including by studying user demographics and use of the Services.

To send you marketing and promotional communications

We may send you CALD’D EXPRESSIONS-related marketing communications as permitted by law. You always have the ability to opt-out of our marketing and promotional communications as described in the Opt out of marketing section below.

To comply with law

We use your personal information as we believe necessary or appropriate to comply with applicable laws, lawful requests, and legal process, such as to respond to subpoenas or requests from government authorities.

For compliance, fraud prevention, and safety

We may use your personal information and disclose it to law enforcement, government authorities, and private parties as we believe necessary or appropriate to: (a) protect our, your or others’ rights, privacy, safety or property (including by making and defending legal claims); (b) enforce the terms and conditions that govern the Service; and (c) protect, investigate and deter against fraudulent, harmful, unauthorized, unethical or illegal activity.

To create anonymous data

We may create anonymous data from your personal information and other individuals whose personal information we collect. We make personal information into anonymous data by removing information that makes the data personally identifiable to you. We may use this anonymous data and share it with third parties for our lawful business purposes, including to analyze and improve the Services and promote our business.

With your consent

In some cases we may specifically ask for your consent to collect, use or share your personal information, such as when required by law.

Sharing Your Personal Information

We do not share your personal information with third parties without your consent, except in the following circumstances or as described in this Privacy Policy:

Other Users of the Service and the Public

We may provide functionality that enables you to disclose personal information to other users of the Service or the public. For instance, you may be able to maintain an account with information about yourself or your services that you can make available to other users or the public. You may also be able to submit content to the Services (such as products, reviews, posts to our community board, photos, and videos), and we may display your name, products, and a link to your profile along with the content you submit. We make available settings through your account, including the product visibility settings page, that enable you to exercise choice regarding certain information that is displayed publicly or to other users. We do not control how other users or third parties use any personal information that you make available to other users or the public.

Third Parties Designated by You

We may share your personal information with third parties when you have directed us to do so.

Our Third Party Service Providers

We may share your personal information with our third party service providers who provide services such as payment processing, communications providers, user recruiting, customer service, email delivery, and other similar services. These third parties are only permitted to use your personal information to the extent necessary to enable them to provide their services to us. They are required to follow our express instructions and to comply with appropriate security measures to protect your personal information.

We use Stripe to process all payments made over the Services. In connection with the processing of such payments, we do not retain any personal information or financial information such as credit card numbers. Rather, all such information is provided directly to Stripe, whose use of your data is governed by their privacy policy, available at https://stripe.com/us/privacy.

When a user requests Net 60 terms, we utilize Plaid to verify the user’s business banking information. Their privacy policy is available at https://plaid.com/legal/#end-user-privacy-policy.

Corporate Restructuring

We may share personal information when we do a business deal, or negotiate a business deal, involving the sale or transfer of all or a part of our business or assets. These deals can include any merger, financing, acquisition, or bankruptcy transaction or proceeding.

For Compliance, Fraud Prevention, and Safety

We may share your personal information for the compliance, fraud prevention and safety purposes described above.

Your Choices

In this section, we describe the rights and choices available to all users. Users who are located within the European Union can find additional information about their rights below.

Opt Out of Marketing Communications

You may opt out of marketing-related emails by following the opt-out or unsubscribe instructions at the bottom of the email, or by contacting us at [email protected]. You may continue to receive service-related and other non-marketing emails.

Cookies and Browser Web Storage

We may allow service providers and other third parties to use cookies and similar technologies to track your browsing activity over time and across the Service and third party websites.

Privacy Settings

We make available certain privacy settings on the Services, including options to control whether content you post is publicly displayed.

Targeted Online Advertising

Some of the business partners that collect information about users’ activities on or through the Service may be members of organizations or programs that provide choices to individuals regarding the use of their browsing behavior or mobile application usage for purposes of targeted advertising.

Users may opt out of receiving targeted advertising on websites through members of the Network Advertising Initiative by clicking http://www.networkadvertising.org/choices or the Digital Advertising Alliance by clicking http://www.aboutads.info/choices. European users may opt out of receiving targeted advertising on websites through members of the European Interactive Digital Advertising Alliance by clicking https://www.youronlinechoices.eu/, selecting the user’s country, and then clicking “Choices” (or similarly titled link). Please note that we also may work with companies that offer their own opt-out mechanisms and may not participate in the opt-out mechanisms that we linked above.

In addition, your mobile device settings may provide functionality to limit our, or our partners’, ability to engage in ad tracking or targeted advertising using the Google Advertising ID for Advertising associated with your mobile device. If you choose to opt-out of targeted advertisements, you will still see advertisements online but they may not be relevant to you. Even if you do choose to opt out, not all companies that serve online behavioral advertising are included in this list, so you may still receive some cookies and tailored advertisements from companies that are not listed.

Do Not Track

Some Internet browsers may be configured to send “Do Not Track” signals to the online services that you visit. We currently do not respond to “Do Not Track” or similar signals. To find out more about “Do Not Track,” please visit http://www.allaboutdnt.com.

Choosing Not to Share Your Personal Information

Where we are required by law to collect your personal information, or where we need your personal information in order to provide the Service to you, if you do not provide this information when requested (or you later ask to delete it), we may not be able to provide you with our services. We will tell you what information you must provide to receive the Service by designating it as required at the time of collection or through other appropriate means.

Third Party Sites

Our Service may contain links to third party websites and features, including through sign-up options and posting to SNS. This Policy does not cover the privacy practices of such third parties. These third parties have their own privacy policies and we do not accept any responsibility or liability for their websites, features or policies. Please read their privacy policies before you submit any personal information to them.

International Data Transfer

We are headquartered in the United States and have service providers in other countries, and your personal information may be transferred to the United States or other locations outside of your state, province, or country where privacy laws may not be as protective as those in your state, province, or country.

European Union users should read the important information provided below about transfers of personal information outside of the European Union.

Security

We employ organizational, technical and administrative measures designed to protect personal information within our organization. Unfortunately, no transmission or storage system can be guaranteed to be completely secure, nor is transmission of information via the internet. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of any account you might have with us has been compromised), please immediately notify us of the problem by contacting us as set forth above.

Children

As a general rule, children are not allowed to use the Services, and we do not collect personal information from them. We define “children” as follows:

  • Residents outside of Europe: anyone under 13 years old; and
  • Residents of Europe: anyone under 16 years old, or the age needed to consent to the processing of personal data in your country of residence.

If we learn that we have collected personal information of a child without the consent of the child’s parent or guardian, we will delete it.

Notice to European Users

The information provided in this “Notice to European Users” section applies only to individuals in Europe.

Personal information

References to “personal information” in this Privacy Policy are equivalent to “personal data” governed by European data protection legislation.

Controller

CALD’D EXPRESSIONS is the controller of your personal information covered by this Privacy Policy for purposes of European data protection legislation.

The contact information for our representative is: [email protected]

Legal bases for processing

We use your personal information only as permitted by law. Our legal bases for processing the personal information described in this Privacy Policy are described in the table below.

Processing purpose (click link for details) Details regarding each processing purpose listed below are provided in the section above titled "How we use your personal information".

Legal basis

 

To operate the Service

Processing is necessary to perform the contract governing our provision of the Services or to take steps that you request prior to signing up for the Services. If we have not entered into a contract with you, we process your personal information based on our legitimate interest in providing the Service you access and request.

 

For research and development

To send you marketing and promotional Communications

For compliance, fraud prevention and safety

To create anonymous data

These activities constitute our legitimate interests. We do not use your personal information for these activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law).

 

To comply with law

Processing is necessary to comply with our legal obligations.

 

With your consent

Processing is based on your consent. Where we rely on your consent you have the right to withdraw it any time in the manner indicated when you consent or in the Service.

 

Use for new purposes

We may use your personal information for reasons not described in this Privacy Policy where permitted by law and the reason is compatible with the purpose for which we collected it. If we need to use your personal information for an unrelated purpose, we will notify you and explain the applicable legal basis.

Sensitive personal information

We ask that you not provide us with any sensitive personal information (e.g., social security numbers, information related to racial or ethnic origin, political opinions, religion or other beliefs, health, biometrics or genetic characteristics, criminal background or trade union membership) on or through the Services, or otherwise to us.

If you provide us with any sensitive personal information to us when you use the Services, you must consent to our processing and use of such sensitive personal information in accordance with this Privacy Policy. If you do not consent to our processing and use of such sensitive personal information, you must not submit such sensitive personal information through our Services.

Retention

We retain personal information for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements, to establish or defend legal claims, or for fraud prevention purposes.

To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of your personal information, the purposes for which we process your personal information and whether we can achieve those purposes through other means, and the applicable legal requirements.

When we no longer require the personal information we have collected about you, we will either delete or anonymize it or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible. If we anonymize your personal information (so that it can no longer be associated with you), we may use this information indefinitely without further notice to you.

Your rights

European data protection laws give you certain rights regarding your personal information. If you are located within the European Union, you may ask us to take the following actions in relation to your personal information that we hold:

  • Access. Provide you with information about our processing of your personal information and give you access to your personal information.
  • Correct. Update or correct inaccuracies in your personal information.
  • Delete. Delete your personal information.
  • Transfer. Transfer a machine-readable copy of your personal information to you or a third party of your choice.
  • Restrict. Restrict the processing of your personal information.
  • Object. Object to our reliance on our legitimate interests as the basis of our processing of your personal informtion that impacts your rights..